The right way is simple enough. Have a plan. You can’t just jump into your home business with both feet without first doing some homework. Here are a few things you should do before launching your home business.
– Research the market.
Make a list of competitors. Take notes on each. What are they doing right? What are they doing wrong? What is their value proposition? What is their pricing? What are their marketing channels? What are their distribution channels? Answers to these questions will you determine how to position yourself in the market.
– Pay for expert advice.
Get expert advice, particularly before you start your home business. A business advisor can help you create a business plan, determine a marketing strategy, but more importantly, test the viability of your home business idea before you invest time and money. The opinions and advice of an independent 3rd party are invaluable. Independent advice keeps your ideas, preconceived notions and bias in check.